Fancy tapes is the uk associate of identi-tape in the states, depending on where you live. Neither one is the cheapest you can get, but they're convenient for having a variety of supplies all in one place.
Anything you use will get torn up, depending on what surface you hoop on. Grass, sand, smooth flooring: those are best.
Gaffer's tape is the standard for adhesive-backed cloth tape. Gives you a good grip and comes in a huge range of colors. Its pricey and many folks like that to be the last layer they add.
Vinyl tape is cheap, colorful and great for adding trim colors as well as sealing over edges of metallic tapes that you want to protect.
Metallics add the bling. They don't stretch, so you need to be very careful when applying it.
Glow in the dark tape rocks, but can be super expensive, if you aren't already at a performance level.
Some alternatives are sewing cloth sleeves for your hoop, bicycle wrap tape, and ribbon.
Personally, I use a two-sided adhesive tape and then overlay ribbon, then finish it with one color of vinyl. Its cheaper than gaffer's, though heavier. Quite durable on all but concrete and comes in lots of patterns and designs. Gives my hoops a more custom look than just simply using solid colors.
Don't forget to check out Hooping.org. and Hoop City. They'll be a huge resource for you.
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"to a man whose only tool is a hammer, the whole world looks like a nail." Abraham Maslow